August 9, 2019
Contact: John Link, Director of Sales
[AdImpact] is pleased to announce that Rick McGuire has joined the company as Director of Automotive Sales, in order to facilitate the development of our automotive sales division.
Rick brings with him a great deal of experience in the broadcast media industry. Most recently, Rick served as the Vice President and Director of CBS Automotive where he interfaced with high-level automotive executives in order to direct business to the 14 CBS Owned & Operated television stations in the United States. Prior to that role, he built a career in sales at WCBS, ultimately serving as the VP of Sports and Business Development. A graduate of St. Francis University with a degree in Business Management and Journalism, Rick comes to [AdImpact] with a deep understanding of both media coverage and media sales.
Kyle Roberts, President and CEO of [AdImpact], expressed his confidence in Rick stating, “We are excited for the experience Rick brings to our team. His perspective will help establish and guide our automotive sales efforts and develop solid, lasting relationships with our clients.”
In his role at [AdImpact], Rick will be using his years of media and sales expertise to expand the automotive business of [AdImpact] and strengthen client relationships. His understanding of the landscape of broadcast television advertising will serve as an invaluable asset to the company.