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Analysis: Light Truck Trends

Written by John Luke | Apr 24, 2020 4:00:00 AM

Covid-19 Causes Light Truck Advertising Volume to Drop

This analysis reviews trends in automotive advertising in 2020. Pre-Covid-19, light trucks (trucks, vans, SUVs, and CUVs) dominated the ad space. We expect them to lead the way for the industry's post-Covid recovery. Download this report here.