---
title: Political Spending and Ad Insights from AdImpact
description: Political Spending and Ad Insights from AdImpact
---

[Blogs ](https://adimpact.com/blogs)

# [Political Spending and Ad Insights from AdImpact](https://adimpact.com/blogs/blog/political-spending-and-ad-insights-from-adimpact)

 Written by [John Luke](https://adimpact.com/blogs/author/john-luke) | Mar 26, 2021 4:00:00 AM

## Political spending activity from 3/13-3/26

There’s a new episode of the ADvantage! Ben and Rachel discuss the Louisiana special elections that took place this week, and give you a preview of some of the spending we expect to see in other special House races. [Watch the episode here](https://www.youtube.com/watch?v=YhnONciCJnE).

On to the toplines …

**In the last two weeks, there were 143 unique political ads that aired 15,000 times and we tracked $17.4M in political spending by 552 advertisers.**

The highest spending advertisers of the last two weeks were Judicial Crisis Network, House Majority Forward, and Heritage Action for America.

Judicial Crisis Network spent a total of **$1.5M** and aired three ads. The group currently has one ad on air targeting Senator Joe Manchin over the confirmation of Vanita Gupta. This ad has been on air for 9 days and has **852** airings.

[video width="1280" height="720" mp4="https://wordpress-508705-4163256.cloudwaysapps.com/wp-content/uploads/2021/03/85c1b778-9a70-4408-9140-fde6eadb771e.mp4"][/video]

House Majority Forward has spent a total of **$1.3M** to support Representatives Cindy Axne, Vincent Gonzalez, Antonio Delgado, Ron Kind, and Elaine Luria over the Covid-19 relief package and stimulus checks.

[video width="1080" height="720" mp4="https://wordpress-508705-4163256.cloudwaysapps.com/wp-content/uploads/2021/03/7064936b-4394-472c-916e-05bc5e9eccb5.mp4"][/video]

Heritage Action for America has one ad currently on air in Atlanta about election laws.

[video width="1280" height="720" mp4="https://wordpress-508705-4163256.cloudwaysapps.com/wp-content/uploads/2021/03/1a26a71f-174b-4cb7-b0df-7f522348cc9a.mp4"][/video]

**New York, New York was the top market with $2.9M in spending, followed by Washington, D.C. at $2.7M.**

Louisianans went to the polls this week. Julia Letlow was elected to her late husband Luke Letlow’s seat in LA-05. She spent a total of **$135K.**

In LA-02, Karen Carter Peterson and Troy Carter advanced to the special general. Peterson has spent **$359K** so far and Carter has spent **$424K**.

The NRSC started spending in AZ, GA, NV, NH. The ads go on air Monday.

Covid-19 isn’t going anywhere. In the last two weeks, **40** ads aired on TV that referenced the Coronavirus. These are the top two ads :

- **560** airings from New York State Teachers Union, “[Bring Them Back Safely](https://adm0.page.link/mVgW)”
- **378** airings from We Are Home Action, “[Stop Dividing Us](https://adm0.page.link/1NFD)”

If you are reading this, you are likely already subscribed to our political weekly recap. However, if you’ve somehow missed out on joining the list, you can [sign up here](https://wordpress-508705-4163256.cloudwaysapps.com/#newsletter-signup) for regular political ad insights.

We also share interesting information on [Twitter](https://twitter.com/AdImpact_Pol) and [LinkedIn](https://www.linkedin.com/company/adimpact-20), so be sure to follow us!

[View full post](https://adimpact.com/blogs/blog/political-spending-and-ad-insights-from-adimpact)

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