William Macauley

VP, Product

William Macauley is our map guy. He started his career as a cartographer for MapQuest. He later joined the U.S. Census Bureau, helping implement changes to geographic boundaries that would affect political redistricting and implemented rules of engagement for capturing new geographic features during the decennial census.  William then discovered product management. Combining his knowledge of location intelligence and demographics, he joined Nielsen where we served in various roles for over 13 years. Since then, he served in high level product management roles at companies such as LivingSocial and Pitney Bowes Software where he launched products for consumer facing e-commerce marketplaces, enterprise level software solutions and SaaS-based B2B products designed to deliver consumer and business insights.  When William is not driving our product roadmap forward and building addressable features, he enjoys spending time with his family and two dogs. He has a knack for finding the best hiking trails, enjoys traveling, and grows a variety of plans and veggies in his expanding garden.

William received his Bachelors in Geography from the University of Maryland Baltimore County and is a Certified Product Manager. He has over 20 years of experience in product management and 15 of those years within the MarTech industry.