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Political Media Dollars in 5 Most Expensive House Races

January 13, 2021

Political media dollars exploded in the 2019-2020 cycle, and House races contributed to more than…

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Radio Advertising Analysis of the 2020 Presidential Race

December 17, 2020

The presidential election was largely focused on television spending, but radio advertising analysis shows that…

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Spending Data From Pennsylvania State Senate Races

December 9, 2020

During the 2020 election cycle at AdImpact, we captured extensive spending data for both federal…

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Broadcast Media Trends in the Presidential Race

December 7, 2020

Once the Democratic Presidential Primary effectively ended on April 8th when Senator Bernie Sanders dropped…

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Spotlight: Media Spending in the GA Senate Special

December 4, 2020

The Georgia Senate Runoffs are fully underway and have seen a combined total of $315M…

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Georgia Senate: Media Spend Then and Now

November 20, 2020

Since Election Day, all eyes and broadcast advertising intelligence have been focused on Georgia to…

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Stretching Political Dollars: A CPM Analysis

September 24, 2020

DOWNLOAD REPORT HERE

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Analysis: AZ Senate Race

August 21, 2020

Spending in the 2020 election is heating up particularly in races for critical seats in…

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Analysis: Presidential Messaging

July 24, 2020

Find a linked version of this report here.

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