About Us

We are obsessed with ad tracking. All our tools are built around giving customers fast and easy answers to hard questions about the advertising landscape.


AdImpact started in 2014 with the goal of creating the best competitive intelligence tools in politics. Within five years, we became the trusted partner of major campaigns, consultants, media companies, and news organizations at the local and national level. In political races, every second counts. We have taken that mentality with us as we’ve expanded our services into the commercial ad tracking space.

AdImpact’s team is uniquely positioned to deliver actionable insights to our customers faster than ever.Today we are at the cutting edge of ad tracking on TV, digital, and streaming devices, monitoring millions of airings a day. By combining real-time analysis with carefully curated tools, our clients gain an automatic advantage against competitors using incumbent ad intelligence platform.

We’re ready to talk to you about how our great team can serve as an extension  of yours​

Our Impact

By the numbers. We operate at mass scale to our customers’ benefit.

Elections Tracked


Since 2014

TV Contracts Collected


Since 2014

Data Ingestion

0 B+

Rows Daily

Client Retention

0 %


Executive Leadership

Kyle Roberts


Michael Schader


William Macauley

VP, Product

John Link

VP, Data

Don Norton

GM, Data Solutions

Laia Pescetto

VP, Marketing

Our Team

Ethan Mort

Sj Yoon

Josh Getz

Meaghan Walsh

Nathan Schwartz

Minita Surti

Maddie Ebner

Anna Giacomini

Evelyn Hobson

Joe Bieda

Patrick Custer

Ellen Touchette

DJ Belnap

Rob Zelm

Tony Teleky

Wali Sakhi

Nora Hall

AdImpact begins collecting political TV ads nationwide


AdImpact begins collecting political TV ads nationwide


AdImpact tracks all Federal elections


AdImpact begins collecting Facebook and Google spending and creative


AdImpact begins tracking all commercial ads nationwide


AdImpact begins gathering CTV/OTT ad data and viewership on smart TVs