NEW REPORT Cycle in Review 2023-2024
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Products

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icon-1 Ad Catalog arrow-right icon-2 Platform arrow-right icon-3 Data Services arrow-right

Solutions

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icon-1 Who we serve arrow-right icon-2 What we solve arrow-right

Company

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Resources

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PRODUCT

arrow-down Ad Catalog
  1. Creative Intelligence
 Analyze ads in real time with comprehensive, multi-channel coverage for deeper competitive insights
  1. Political Ads
 NEW SaaS platform offers unified view of local and national airings-level data across linear and streaming
  1. Metadata & Transcripts
 NEW SaaS platform offers unified view of local and national airings-level data across linear and streaming
  1. Streaming Ads
 NEW SaaS platform offers unified view of local and national airings-level data across linear and streaming
  1. Market Trends
 NEW SaaS platform offers unified view of local and national airings-level data across linear and streaming
  1. Industry Categories
 Explore ad trends and competitive intelligence across key industries and verticals

PRODUCT

arrow-down Platform
  1. Cross-TV Competitive Intelligence
 Stay ahead with deep insights into competitor ad strategies, creative trends, and spend allocation
  1. Creative Catalog
 Access a comprehensive, multi-channel ad library for in-depth creative analysis
  1. Market Landscape
 Track industry trends and market dynamics with real-time ad spend and Cross-TV category insights
  1. Political Intelligence
 Get unmatched visibility into political ad strategies, spending, and messaging across all media
  1. Custom Reports
 Build and save tailored reports with granular ad insights to meet your specific business needs
  1. Media Buying (Potomac by AdImpact)
 Simplify and optimize your media buying process with advanced tools built for political advertising

PRODUCT

arrow-down Data Services
  1. Cross-TV Ad Library
 Access a comprehensive ad database with seamless Snowflake and AWS integration for advanced analysis
  1. Custom Data Services
 AdImpact processes, enhances, and structures complex ad data — integrate real-time insights into your systems while we handle the technical complexities
  1. Content Viewing Analytics
 Gain hyper-local programming insights with detailed content viewership data at the zip code level
  1. Ad Airings
 Get real-time visibility into linear ad placements with detailed timestamps and scheduling data.
  1. Ad Viewing Insights
 Measure ad reach and performance with precise viewership analysis at the zip code level

SOLUTIONS

arrow-down Who we serve
  1. Agencies
 Get a holistic view of competitive video ad strategies with multi-channel insights to refine messaging and maximize media impact
  1. Brands
 Compare your ad creatives to competitors, track messaging trends, and optimize media strategies with comprehensive market intelligence
  1. Media Firms
 Leverage granular ad intelligence to improve media sales, understand market shifts, and stay ahead of evolving video advertising trends
  1. Data & MarTech
 Enhance your platforms with privacy-compliant TV and digital ad exposure data, accessible via API and custom feeds
  1. Political
 Track political ad spending in real time with the most trusted intelligence for campaigns, committees, and media buyers

SOLUTIONS

arrow-down What we solve
  1. Competitive Analysis
 Get a holistic view of competitive video ad strategies with multi-channel insights to refine messaging and maximize media impact
  1. Tailored Insights
 Compare your ad creatives to competitors, track messaging trends, and optimize media strategies with comprehensive market intelligence
  1. Ad Tracking
 Leverage granular ad intelligence to improve media sales, understand market shifts, and stay ahead of evolving video advertising trends
  1. Media Planning
 Enhance your platforms with privacy-compliant TV and digital ad exposure data, accessible via API and custom feeds
Capture The Full View
of Advertising Activity
Our ad catalog is a dynamic, proprietary archive that collects ads in real time,
offering unrivaled coverage of local ads enriched with detailed metadata.

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Catalog Icon ADIMPACT AD CATALOG

Creative
Intelligence

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Comprehensive & Real-Time Ad Coverage

Track and analyze messaging and campaign strategy with a comprehensive library of creatives with industry-leading local ad coverage, real-time tracking of airing-level data across 41,000+ zip codes, and all 210 DMAs.

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Multi-channel Creative Catalog

Access over 1.8 million unique creatives across streaming and linear platforms enriched with detailed metadata across 90,000 brands, and program content viewing intelligence.

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Catalog Icon ADIMPACT AD CATALOG

Metadata &
Transcripts

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Detailed & Searchable

Searchable metadata fields provide deep insight into ad strategies across screens and markets with brand taxonomies, advertiser, brand, product and parent company breakdowns.

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AI-powered Transcripts

Audio transcripts for English and Spanish language ads and AI-generated summaries deliver the context for every ad captured.

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Market Trends

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Hyper-Local Insights

Dive deep into market dynamics with granular, zip code-level ad intelligence to track competitive shifts and emerging trends in specific regions.

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National Reach

National Reach

Gain a comprehensive view of ad strategies and market movements across the country with real-time data spanning all major media properties.

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Catalog Icon ADIMPACT AD CATALOG

Political Ads

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Unmatched Local Political Ad Intelligence

Access the most comprehensive library of local political ads, providing deep visibility into messaging trends, creative strategies, and regional targeting.

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National Reach

Digital Political Ad Tracking

Stay ahead of the evolving political ad landscape with expanded visibility across key digital platforms.

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Creative Alerts

Get real-time notifications in your inbox or via our mobile app as new advertisers and creatives enter the market.
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Catalog Icon ADIMPACT AD CATALOG

Streaming Ads

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Unlock Streaming Ad Strategies

Identify unique CTV creative ads aired on streaming/OTT sources across multiple categories—including political—to give you deeper insights into streaming ad strategies.

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National Reach

Unmatched CTV Coverage

Real-time tracking of CTV ads via our proprietary streaming ad ingestion network, across top trending programs on 200+ leading streaming apps.

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Industry Categories

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Hyper-Local Competitive Insights Across Key Industries

Analyze ad trends, spending patterns, and messaging strategies across industries with granular, hyper-local detail.

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National Reach

Industry-Specific Metadata for Deeper Analysis

Unlock granular insights with industry-specific, searchable metadata fields.

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Intelligent Advertising
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