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  1. Creative Intelligence
 Analyze ads in real time with comprehensive, multi-channel coverage for deeper competitive insights
  1. Political Ads
 NEW SaaS platform offers unified view of local and national airings-level data across linear and streaming
  1. Metadata & Transcripts
 NEW SaaS platform offers unified view of local and national airings-level data across linear and streaming
  1. Streaming Ads
 NEW SaaS platform offers unified view of local and national airings-level data across linear and streaming
  1. Market Trends
 NEW SaaS platform offers unified view of local and national airings-level data across linear and streaming
  1. Industry Categories
 Explore ad trends and competitive intelligence across key industries and verticals

PRODUCT

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  1. Cross-TV Competitive Intelligence
 Stay ahead with deep insights into competitor ad strategies, creative trends, and spend allocation
  1. Creative Catalog
 Access a comprehensive, multi-channel ad library for in-depth creative analysis
  1. Market Landscape
 Track industry trends and market dynamics with real-time ad spend and Cross-TV category insights
  1. Political Intelligence
 Get unmatched visibility into political ad strategies, spending, and messaging across all media
  1. Custom Reports
 Build and save tailored reports with granular ad insights to meet your specific business needs
  1. Media Buying (Potomac by AdImpact)
 Simplify and optimize your media buying process with advanced tools built for political advertising

PRODUCT

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  1. Cross-TV Ad Library
 Access a comprehensive ad database with seamless Snowflake and AWS integration for advanced analysis
  1. Custom Data Services
 AdImpact processes, enhances, and structures complex ad data — integrate real-time insights into your systems while we handle the technical complexities
  1. Content Viewing Analytics
 Gain hyper-local programming insights with detailed content viewership data at the zip code level
  1. Ad Airings
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  1. Ad Viewing Insights
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  1. Agencies
 Get a holistic view of competitive video ad strategies with multi-channel insights to refine messaging and maximize media impact
  1. Brands
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  1. Media Firms
 Leverage granular ad intelligence to improve media sales, understand market shifts, and stay ahead of evolving video advertising trends
  1. Data & MarTech
 Enhance your platforms with privacy-compliant TV and digital ad exposure data, accessible via API and custom feeds
  1. Political
 Track political ad spending in real time with the most trusted intelligence for campaigns, committees, and media buyers

SOLUTIONS

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  1. Competitive Analysis
 Get a holistic view of competitive video ad strategies with multi-channel insights to refine messaging and maximize media impact
  1. Tailored Insights
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  1. Ad Tracking
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  1. Media Planning
 Enhance your platforms with privacy-compliant TV and digital ad exposure data, accessible via API and custom feeds

Mike Bloomberg plots spending blitz to support Joe Biden’s run for president

Written by: John Luke
blog-post
May 15, 2020 · 0 minute read

From CNBC:

"A recent study by [AdImpact] shows campaigns could end up investing $6.7 billion in advertising alone."

Read the full article here.
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