Press Hits

Featured Press Hits

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  “Mr. Biden has maintained a nearly 2-to-1 advantage on the airwaves for months. His dominance is most pronounced in three critical swing states — Michigan, Pennsylvania and Wisconsin — where he spent about $53 million to Mr. Trump’s $17 million over the past month largely on ads assailing the president’s handling of the virus as well as the economy and taxes, according to data from [AdImpact], an ad tracking firm.”
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  More than $1 billion has now been spent on TV ads for the 2020 presidential election in just 13 states, an NPR analysis of the latest ad spending data from the tracking firm [AdImpact] finds.
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  So over the past two months, Biden’s campaign responded by embarking on a hiring spree in South Florida, giving more local press interviews and, in combination with outside groups, pouring $23 million into TV commercials in the Miami media market, according to data from the tracking firm [AdImpact].
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  Spending on political digital-video ads has grown more than sixfold since 2016 to an expected $1.8 billion this presidential-election cycle, according to data from advertising-technology firms Cross Screen Media and [AdImpact]. Digital video is now attracting more political-ad money than local cable-TV stations, such as regional sports networks, the data show.